Instagram Small Business Ideas

Instagram Small Business Ideas
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Thinking of the best Instagram small business ideas to start?

It will interest you to know that you can start a business with a low capital investment on Instagram.

If you want to know the kind of business you can start on Instagram, you’re in the right place.

Here you will learn about profitable Instagram small business ideas.

Let’s go!

Introduction To Instagram Small Business Ideas

You might be thinking of the small business you can start on Instagram to earn passive income.

Well, there are several of them, and we’ve shortlisted thirteen of the best Instagram business ideas for you.

However, before we go into the day’s topic, let’s briefly discuss Instagram.

Instagram is a social networking service that deals with sharing videos and pictures.

Kevin Systrom and Mike Krieger founded it in the year 2010.

Furthermore, the social media site was later acquired by Mark Zukerberg, the founder of Facebook.

It is also popularly called IG, Insta, and Gram.

It’s arguably the best social media platform for doing business.

This is because it has been the trending social media platform for about 11 years now.

Moreover, it has over 30 million registered accounts and its users uploaded over 100 million photos as of 2011.

Also, you can operate this social media platform from any device.

It can be Android, iOS, and Fire OS.

That is it about the social media platform; let’s get to the day’s business.

13 Instagram Small Business Ideas

1. Influencer Marketing

Becoming an influencer is the number one most profitable Instagram small business idea.

Being an influencer means the ability to add credibility to a product or service.

As an influencer, your work influences potential buyers to purchase a product or service.

To be an influencer, you should narrow your niche to a particular product and service.

Also, your content should be on topics in your chosen niche.  

Meanwhile, you’ll need many active followers who comment, like, and share your posts to be a successful influencer.

While the number of your followers is important to your business, you should also engage your followers.

The different types of influencers will be discussed further.

2. Food Influencer

Becoming a food influencer is another Instagram small business idea you can consider.

As a food influencer, you will specialize in food-based content.

Food is one of the basic needs of humans.

However, to keep this business going, you should try to differentiate your content from other food influencers.

You will get more followers if you have unique content to engage your followers.

You can include some of these options in your content.

  • 15-minute recipes
  • A vegan diet
  • Best cocktails in town
  • A gluten-free diet
  • Best milkshake, or anything at all, the point is you should find something unique.

Furthermore, you might get offers from restaurants to help promote their business and get paid for it.

3. Animal Influencer

Another Instagram small business idea you can do is to become an animal influencer.

If you are an animal lover, you will do well with this type of business.

You can upload pictures and videos of animals.

Your content could be based on topics like helping stray animals, saving animals, finding homes for pet animals, etc.

Also, you could get paid to influence pet products.

4. Affiliate Marketing

Another profitable Instagram small business idea you can start is by becoming an affiliate marketer.

Affiliate marketing is a business model in which a blogger or an influencer is paid commissions for advertising a product/service to his/her audience.

Your commission comes from a product or service that is successfully purchased.

More importantly, you’ll need to have a large customer base to promote the affiliate products/services.

The affiliate links are the links provided by the company/product owners.

5. Social Media Entertainer

Being an entertainer is one of the most profitable businesses you can do on Instagram.

If you love entertaining and have the talent for it, you should consider this business.

There is lots of entertaining content you can start on Instagram.

You can think of ways in which you can entertain people and bring money to you.

Such entertaining business ideas could be;

  • Dancing
  • Singing or songwriting
  • Comedian
  • Musician
  • Magician, and so on.

However, if you want to monetize this business, you would need to gather many followers.

6. Photographer – Instagram Small Business Ideas

Instagram is all about showing beautiful pictures, images, and videos.

Since this is what Instagram is about, it will be a great place to start a photography business.

Precisely, Instagram will help find potential clients that need your services.

Furthermore, there are different photography business ideas you can take to Instagram.

You might want to narrow down your photography business to a particular niche.

These business ideas are;

Event Photographer

You can specialize in taking photos of events.

You can get hired by organizations or individuals to cover their events.

Social Media Photographer

This is one of the best photography businesses you can do on Instagram.

You can start this business if you have good social media marketing and photography skills.

Portrait Photographer

This is another profitable photography business you can do on Instagram.

Your target customers will be business owners that need headshots for their websites and social media handles.

You can also offer your services to families and people who need pictures to celebrate life events.

Product Photography

Another profitable photography business you can venture into on Instagram is taking pictures of products and selling them.

You can sell the product pictures to businesses promoting it on their website and social media.

Stock Photography

Another way to earn money as a photographer on Instagram is selling stock pictures.

You can travel, take photos of different items and sell them to marketing agencies and stock photography websites.

Lastly, before starting this business, you’ll need photography skills.

Also, you will need a good camera, a personal computer for photo editing, and a stable internet connection.

7. Videography

Videography is one of the most profitable Instagram small business ideas.

We discussed earlier that photography is one of the features of Instagram.

Likewise, videography since Instagram is a picture and video sharing app.

That is the reason starting a videography business on Instagram will be great.

Instagram is best known for short videos today.

Starting a videography business will help you earn more income.

This is because the world’s attention is moving toward videos.

Creating good video content will help you make that figure you dream about.

Furthermore, if you want to succeed in this business, you should have a good eye for capturing moving images.

You’ll also need a personal computer for video editing and a good internet connection.

8. Makeup Artist

As a photo and video sharing platform, Instagram is a good place to promote your makeup business.

People look for simple video tutorials that can help them get their everyday makeup done.

Hence, you can provide video or picture tutorials for various looks.

It could be natural look makeup, Halloween makeup, etc.

Also, you can become a makeup influencer using Instagram to build your community.

You can also sell cosmetic products or offer makeup services.

9. Coaching- Instagram Small Business Ideas

Bringing your coaching business to Instagram can also help you increase your income.

Instagram is a great platform that can help you grow your coaching business.

However, you’ll need to be an expert in a specific skill area.

You can share expert tips in your skilled area to educate, engage, and attract your potential clients.

More so, taking your coaching business to Instagram can also help you build credibility and niche authority.

There are five main areas you can offer coaching services.

Career Coaching

If you are interested in being a career coach, you’ll need to have expert knowledge and experience in specific career fields.

You’ll provide expert advice to beginners to help them navigate their careers.

Also, you can advise people who want to advance or change in their careers.

Skills Coaching

You can also start as a skills coach.

By doing this, you should be able to identify your client’s career goal.

Your job is to train your client and enable them to execute specific tasks efficiently.

Executive Coaching

Another coaching business idea is becoming an executive coach.

However, your targets are people in leadership and high positions.

They could be senior managers, directors, supervisors, and so on.

Personal Life Coaching

This type of coaching business intends to make one have a better life.

As a personal life coach, you will help your clients explore what they want in life.

You’ll help them define dreams and aspirations that are attainable.

Also, you will help them understand their potential, skills, and talents.

You will also help them find answers and ways to achieve their goals.

Relationship Coaching

Lastly, as a relationship coach, your job will be to help individuals, groups, and couples build healthy and fulfilling relationships.

You’ll also help them resolve conflicts in their relationships.

10. Dropshipping

This is another profitable Instagram small business idea you can explore.

Dropshiping is the selling of products without stocking up the products.

One major benefit of this business is that you need little or no money to start the business.

You don’t even need to have a store to stock the products.

All you need to do is to have enough product images for promotions.

Furthermore, you can advertise your products on Instagram to gain more potential customers.

If a customer purchases an item on your page, the order will be forwarded to the manufacturer and delivered to them.

11. Product Reviewer

If you are the type that likes to try new products or services, you should consider this business.

This business allows you to explore different products and get paid to test these products’ features.

However, if you want to start this business, you will need to focus on one niche.

For instance, you could focus on reviewing tech products or home appliances.

Also, this business is best suited for people with niche authority and many loyal followers.

Overall, you can combine affiliate marketing with your product review business.

This will increase your income potential

12. Brand Ambassador – Instagram Small Business Ideas

Another profitable business you can start on Instagram is becoming a brand ambassador.

As an online brand ambassador, you’re responsible for promoting and resenting a company’s brand.

There are times when customers become paid brand ambassadors.

So, if you are interested in this, you should always tag the brand when you post pictures of their products online.

Also, you shouldn’t wait for them to reach out to you.

You can reach out to them with your proposal.

You can do this by demonstrating that you have an audience that could be potential customers for their products.

Furthermore, you can search for brand ambassador programs, find one you’re interested in, and pitch to them.

13. Selling Handmade Products

Lastly, selling handmade products is another profitable business you can do on Instagram.

However, this type of business requires artistic and creative skills to be successful.

If you are good at making beautiful products, you can consider this business.

It could be jewelry, shoes, bags, clothes, soap, etc.

You can create beautiful handmade accessories, take stunning photos of these items and promote them on Instagram.

Also, you can connect your online store to your Instagram account to make it easy for your target customers to access your store.

Things You Should Do To Have A Successful Instagram Business

Here are some helpful tips that can help you build a successful small business on Instagram.

Using Hashtags

If you want your Instagram small business idea to succeed, you need to use hashtags, not just any hashtags, but the right ones.

Using hashtags is the easiest way to find new followers.

People look through hashtag feeds, and when they like your post, they might as well follow your page.

Keeping It Professional

It is also important to keep your page professional.

This is not just a social media page but your business account.

So, you need to be mindful of the kind of content you post on these platforms.

Offer Giveaways

Another important tip for your Instagram business to be successful is offering giveaways.

Everyone loves free things.

This will help you grow and build your followers.

You can monetize your giveaways, or you give out gift items.

Create Interaction Opportunity

It is also important to allow your followers to interact with you.

You shouldn’t make them feel you need followers only.

Their engagement on your page will also grow your business.

You should encourage comments, shares, and saves, not just likes only.

Furthermore, you should recognize your followers by appreciating them.


The most important tip in every business is marketing.

It would be best to advertise your business to reach a wider audience and get potential customers.

You can pay on Instagram to get your business featured in people’s timelines as sponsored adverts.

Conclusion On Instagram Small Business Ideas

The list of small business ideas on Instagram is endless, and we have a few of them mentioned in this blog post.

You can pick any of these business ideas based on your interest, passion, or hobby and get started.

Note that these Instagram small business ideas are not a get-rich-quick scheme.

If you don’t work hard and put your best into your business, you won’t be able to get the profit you deserve.

The keys to a successful business are consistency, patience, persistency, and willingness.

We are rooting for you!